Ah, summer. A time for beaches, sun, vacations, frisbee and baseball. For the business owner, however, it’s time for summer school.
The summer is the best time to refresh your marketing strategy with the information you’ve gained from the past six months. What’s worked? What hasn’t? What are you dropping? What are you increasing? You’ve tried a lot of things and now’s the time to buckle down a bit and refresh. So here are 8 tactics to help you refresh your marketing this summer and plan for a successful 3rd and 4th quarter!